The Saitama Seibu Lions have launched "L's Gourmet Street" and "L's Craft supported by REED'S," which will feature up to 14 food trucks gathered in the station square, starting from the 2026 season. A press conference was held on the 3rd, and pitcher E. Ramirez and Shinnosuke Hada pitcher in a tasting session.

Popular store reopens after renovations! 'Elzcraft supported by REED'S'

L's Craft, popular for its wood-fired pizzas, has been rebranded as L's Craft supported by REED'S. REED'S, the American craft ginger ale brand that made its debut in Japan this January, will be appearing in a Japanese stadium for the first time.

First, pitcher Haneda tasted REED'S Ginger Beer Strongest and responded with a smile, "It's spicy, refreshing, and delicious!" Ginger beer is a type of ginger ale with a strong ginger spice flavor, and this particular product offers an even more intense ginger kick.

Furthermore, Elzcraft is celebrating its 10th anniversary this season. To commemorate this milestone, they have released a "10 Cheese Pizza," developed based on their hugely popular "5 Cheese Pizza." The rich cheese pairs perfectly with ginger beer, and pitcher E. Ramirez commented in Japanese, "Wow, it's so delicious!"

A new gourmet area has arrived! 'El's Gourmet Street'

Born from the desire to provide fans who come to the stadium with even more enjoyment, "El's Gourmet Street" is meticulously designed, with vibrant decorations adorning the station square. With benches equipped with parasols and circular benches, it's a place where you can relax and enjoy gourmet food before or after the game.

Among the food trucks that have opened this season is "Saiboku," a popular pig-themed amusement park in Hidaka City, Saitama Prefecture. The fresh bacon is thick and juicy, and pitcher Haneda gave it his seal of approval, saying, "It's very juicy and perfect when you want a hearty meal." Despite being their first time at the park, it has already become a popular spot with long lines forming outside.

In addition to "Saiboku," "Forty-Four," which spends 3 to 4 years developing and sells American hot dogs that are all handmade, has also opened a new store. "Lions KITCHEN," which is popular for its fried chicken, has released a new product called "Lion's Egg Roll."

"El's Gourmet Street" is accessible even without a ticket, and you can exit the stadium via a re-entry gate after entering, allowing you to purchase food and bring it back inside. Each food truck is open from 3 hours before the game starts until 30 minutes after the game ends.

After finishing the tasting, pitcher E. Ramirez smiled and said, "Everything was delicious!" We encourage you to try this new gourmet food that even the players were very impressed with.