Chiba Lotte Marines announces team slogan for 2026. It was decided that "PLAY FREE. WIN HARD."

Aiming to build a team that is highly competitive regardless of generation, Chiba Lotte Marines has spent a lot of intensive training this off-season. In addition, the team emphasizes "Always Have Fun" (VALUES), one of the values of the team philosophy, and under the manager Saburo, who knew the best team in Japan during his playing days, the team is promoting a bright and lively team together with young players.

In 2026, with this slogan, which is a verbal expression of Saburo's goal of baseball, the team will strive to win the league championship and become the best team in Japan. In addition, in order to address the issues facing the team as a team organization and prepare for the future, we have formulated strategic priorities for the mid-term. First of all, we aim to win the league championship and become the best player in Japan, and then evolve into an organization that can realize sustainable growth of both the team and the business. The following two main themes will be raised.

< Team > "Pursuit of 'Marine's Baseball'"
Chiba Lotte Marines pursues the ideal baseball by devoting itself to win and building a strong team.

< Business > Enhancing the value of the Marine's brand
Aiming to become a team that fans and local residents can take pride in, Chiba Lotte Marines will work to maximize its value from a multifaceted perspective in conjunction with projects to develop new farm facilities and a new home stadium.

Based on these themes, the team and the business will work to formulate and implement action plans and aim for a more competitive team organization.

▼Saburo's comment:
“When I took office, I conveyed my harshness toward baseball. intensity to one play. And I want to create a strong team by creating fierce competition within the team. But I think it's not just about being strict, it's always about having fun. We will have fun together as we go through hard training.

In a game, each play makes everyone happy and sad. When a good play comes out, everyone on the bench stands up, claps their hands and is happy, and when a disappointing play comes out, everyone regrets from the bottom of their hearts. That's the kind of team we want to make. And we want to share that atmosphere with the fans who support us in the stands and unite. This is the idea behind the new slogan. When I think about it, the team that won Japan's championship in 2005, which is one of my ideal forms, was exactly like that. We will do it with "PLAY FREE. WIN HARD." so that we can create more enthusiasm than that time. ”

Related Links
・ 2026 Team Slogan Selected (Chiba Lotte Marines)